Knowledge base

How to promote Youtube and Twitch videos using VPAID

Good news for those who would like to promote Youtube and Twitch videos through VPAID ad format via Adserver.Online platform. We provide special tools for users to do that and here we will explain how to set everything up. Since VPAID is a wrapper, first you need to create a placeholder ad. In this case, …
Custom XML/JSON feeds setup

Unfortunately, XML/JSON feeds don't follow any standards, and it can be a problem sometimes. We have added several presets for popular ad networks. However, it's impossible to create a preset for every single ad network on the market. If you didn't find the ad network you need in the list, you should select Custom format. …
Ad networks buying via XML/JSON feeds and OpenRTB endpoints

In the list below we have collected popular ad networks and platforms that could provide you with XML/JSON/RTB endpoints for you to sell your traffic programmatically. This list may help you find new DSP partners, to grow your business as well as configure the endpoints you have already obtained from a particular ad network. There …
Single format campaigns

Single format campaigns approach may be helpful for several reasons. Let's explore that area. By default, you and your advertisers (if self-service is enabled) can create ads of different formats in the same campaign without any restrictions. For example, you can add two banners and one popup to the same campaign. In this case, everything …
Third-party codes publishing

Publishing third-party ad codes on your ad server may be necessary for various scenarios. For example, if you have publishers/traffic but no advertisers, utilizing ad codes from third-party ad networks can be a viable option. Fortunately, Adserver.Online simplifies this process by providing a special HTML/JS banner. What is third-party code? Third-party code is a fragment …
In-Page Notifications

In-Page notifications are a specific type of display ad that shares many similarities with Push Notifications. However, there are some key differences that set them apart from traditional Push Notifications. In-Page notification ads are displayed directly on the publisher's site, much like a banner ad. This means that they are fully integrated into the existing …
Frequency Capping: Best Practices

What is Frequency Capping? Frequency capping (also known as impression capping) is used in online advertising to limit the number of times an ad appears for each user. In other words, it's used to prevent users from seeing the same ad over and over again. Why is Frequency Capping Important? Frequency capping is essential because …
Adblock Detection Script

Unsurprisingly, publishers aim to make money from every website visit. The bad news (for publishers) is that various ad-blocking plugins and browser extensions may noticeably reduce a publisher's revenue since they remove or block ad codes. One of the simplest but most efficient solutions is the installation of an Adblock Detection Script on your website. …
WordPress Ad Insertion

WordPress remains a leading choice for website content creation and management. It's not a secret that website owners and publishers aim to generate revenue through various types of digital advertising. However, many lack the technical expertise to place ad codes on a WordPress website. If you're unsure how to add ad codes to your WordPress …
Roku Ad Serving

Roku is a popular streaming platform that allows you to create and customize your own video channel, featuring ads from your own advertisers as well as third-party sources, using your own video ad server. If you want to monetize your Roku channel, Adserver.Online is a great option for displaying ads. You can serve your direct …

«
1
2
3
4
5
6
7
»

See also

Articles