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Knowledge base
Buy Video Traffic Using S2S and InApp tags
VAST tags are intended to work in a browser context that enables them to get visitor-specific data directly from browser headers. However, you may need to use VAST tags in non-browser contexts, for example, in OTT, Smart TVs, mobile applications, and server-to-server ad exchanging. Adserver.Online provides a special type of VAST tags that are ready …
Adserver.Online billing explained
Our billing process is straightforward, but it can sometimes confuse customers. This article provides an in-depth explanation of how it works and addresses common questions. Ad Request Adserver.Online uses a consumption-based billing model, where the consumption unit is an ad request. You pay for every incoming ad request no matter where it comes from in …
3rd-party traffic validation providers
Besides built-in filters, Adserver.Online supports integration with 3rd-party providers for traffic quality validation. Learn how to configure them in the system. AdScore First, go to the zones section and create a new zone You need to specify the zone name, at least. Additionally, you can put the following URL into "3RD PARTY SUBID DETAILS LINK" …
Zone Debugger
Sometimes, it can be challenging to understand why a particular ad is displayed in a specific zone. Another common issue is having blank zones, and it is unclear why they occur. A debugger tool should help you address those issues easily since it lets you see how an ad-serving engine works under the hood. When …
Google Verification
You may be required to verify your company and domains to use our platform and ad codes with some of Google's platform products. Required information To complete the verification process, you must provide Google with the following information about your company: Submitting application Once you have met the requirements specified above, you may proceed with …
Multicurrency bidding
Boost your advertising business by connecting to ad networks and ad exchanges that accept bids in a currency that differs from yours. Thanks to multicurrency bidding, you can purchase inventory from a supply partner that, for example, only accepts EUR, even if your adserver currency is USD. Adserver.Online will convert your USD bids to EUR …
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